Founded in 2014, Athletes Point is part of IDL General Trading LLC which has varied interests from manufacturing of wooden packaging for industrial use to distribution of electrical products & factory automation. The group has been expanding into diverse sectors & recently ventured to manufacturing & distribution of Sportswear & goods.
IDL has recently forayed into the manufacturing of high performance sportswear – ICON Sports to provide high quality and affordable sportswear & goods for adults & kids. Starting from performance wear, ICON aims to become the preferred brand for professional and amateur athletes & sports enthusiasts daily use. IDL is the exclusive distributor of Alcis Sports, a high performance sportswear brand from the largest manufacturer & exporters of sportswear in India. Alcis prides itself for being the first Indian brand to have the capability and production ability to manufacture technologically advanced sportswear at affordable price-points to enhance the performance of the wearer. Produced in India with the latest technologies such as Dry-Tech (moisture management), Anti-Odour, Anti-Static, Anti-UV and Light X, the products are specifically designed keeping Indian & Middle East lifestyles and weather conditions in mind. The product range consists of clothes to wear while running, training, yoga, football, racquet sports and other athletic and leisure activities.